Tuesday, 6 September 2011

No more arm twisting at teeth brushing time!

Arm & Hammer have just launched their My Way!™ Spinbrush™ to make tooth brushing fun for kids!

Like most kids, Ruby often gets stroppy about brushing her teeth and it has become something of a twice-daily battle of late.

When Arm & Hammer asked me to try this new product, I knew it would appeal to Ruby for several reasons.

First off, there's stickers!! You get to design it exactly as you want with the huge range of waterproof stickers.

Secondly, like a 'grown-up' toothbrush, it's battery powered brush.

Arm & Hammer ambassador, Dr James Goolnik said: “As a dentist, I know the importance of establishing a good oral hygiene regime from a young age, but as a parent I appreciate that children can sometimes require a great deal of persuasion to clean their teeth.

“The Arm & Hammer My Way! Spinbrush is a great product for parents as it appeals to children’s sense of fun, and allows kids to associate their twice-daily brush with enjoyment and playfulness. Not only does the My Way! Spinbrush ensure young teeth are given a thorough clean for healthy teeth and gums, it can also give parents a helping hand by making the all-too-often bathroom battles hassle-free.”

Studies have shown that kids brush up to 38 percent longer with the Arm & Hammer My Way! Spinbrush . So, while your children look forward to brushing with their customised My Way! toothbrush™ each night, you can rest assured their teeth are in good hands.

Ruby had great fun customising her toothbrush and is very proud of it!  She loves her new grown up brush and it's certainly made the morning and bedtime routine a lot easier!

After 2 weeks of use the stickers are all still firmly in place (for safety reasons stickers should not be placed on any part of the gadget which goes into the mouth) and the novelty of using it is showing no sign of wearing off either!

My Way! Spinbrush is available for £5.99 at Boots, Superdrug, Tesco, Sainsbury’s, Morrisons and ASDA.

Sponsored post: We received this product free of charge for the purposes of this review. However, any opinions expressed are my own. No financial reward was received for my views.


  1. oooh will have to check that out its a good price at £5.99 as replacement brushes for katie's electric toothbrush are double that!
    And i know all too well the hassle getting them to brush theyre teeth its deffo easier with an electric brush ;)
    Do you know what age range they are suitible from - to ?

  2. Hi Jane. The My Way brush is suitable from 3 years plus. I agree, it's good value for money.

    It really has been a big hit in this house!

  3. Yes these are fab and do work wonders to encourage children to brush their teeth. Reasonable price too methinks

  4. Thanks liz will have a look for one in boots as im sure k would love one with little stickers she can put on it lol x

  5. Ruby looks like she has grown up loads. Even though I have no little ones anymore I think this looks like a great product. Teeth (well, gums really) are the bane of my life, and I have been a bit obsessed over the years with getting my children to look after their teeth, wish I'd have had one of these to help me!)

  6. I can tell by the look in her eyes how inspired she was to brush her teeth with the electric toothbrush which was decorated with stickers. This can serve as an example to all parents who are having a hard time making their kids brush their teeth. Try this!