Monday, 20 March 2017

Share a photo, Give a Meal to Trussell Trust Food Banks


It's easy to take for granted how fortunate I am.  There's always food in the fridge and the freezer, and even at the end of the month, there's always plenty of staples in the cupboard to cobble together meals. There are times when I've had a busy day and am too tired to cook and I can just pick up the phone and order a takeaway.  Or if we have something to celebrate, we'll think nothing of going out to dinner.

It's easy to forget that not everyone is this fortunate.  Today, in 2017, the use of food banks in the UK is still on the rise.  Food insecurity is a massive issue in the UK.

  • More than 8 million Brits live in households that struggle to put food on the table
  • 4.7 million regularly go a day without eating
  • 3 million people in the UK are malnourished
  • Food poverty in the UK is rising at alarming rates
  • The lowest income households in the UK only have on average of £3.00 per day to spend on food
  • Studies show a lack of flavor in diets reduces energy levels and creates negative thoughts.

These statistics, while shocking, are not so hard to understand when you think that most of us are only a pay check away from finding ourselves in this situation.  Family circumstances can change in a heart beat, and it's frighteningly easy for people to find themselves calling on a food bank for a crisis parcel.  It could be a redundancy, sudden ill health, a relationship breakdown, a mix up with benefits or debt problems...

Knorr have started a campaign which is running until midnight on 27th March 2017, where you can help in such an easy way, why wouldn't you do it?  Simply share a photo on Instagram, a black and white photo of your meal using the hashtag #FlavourForAll and Knorr will donate the value of a meal to the Trussell Trust to help someone who is suffering food insecurity.



If you need more persuasion, please do take a look at some of their videos which show just what a difference the Trussell Trust make.  Not just giving emergency food parcels, but offering a friendly face, a cup of tea and a chat, a non-judgemental ear to listen and practical advice and signposting to deal with the root causes.




Why don't you share your meal today and help give a nourishing meal to someone who needs it?

21 comments:

  1. What a fab campaign and an easy way to join in. Will try to remember to take a pic of our next meal.

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    1. Thank you, hope you manage to, its such a simple way to help. x

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  2. A fantastic idea. I think the Trussell Trust do such an incredible job. Will definitely join in this one.

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  3. I LOVe this campaign and have joined in already. We give to the local Trussel Trust food bank a lot here. I live in a deprived area and the thought of kids not being able to eat just breaks my heart

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    1. Ah well done Jen, thank you. We don't have Trussell Trust in my town, although we do have a food bank operated through the local church. They all do an amazing job.

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  4. What a great campaign! It's heartbreaking to know that so many families are going short of basics.

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  5. Huge thanks from us at The Trussell Trust; your support is amazing and we are truly grateful! Andrew Mallinson

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    1. Ah you're very welcome Andrew, thanks for taking the time to comment. I hope it helps spread awareness in some small way, it's very generous of Knorr to put this campaign together.

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  6. I've not heard anything about this before Liz and considering I volunteer at my local Trussel Trust food bank each week that seems a little crazy! I'll go share a photo! Mich x

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  7. What a wonderful campaign. We give to our local food bank every tume we shop. This sounds brilliant.

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  8. I've seen lots of these posts around, it's such a great idea!

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  9. What a wonderful campaign , I know in the past my mother has used a food bank.

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